Introduction to Customer Relations

As a map for business development, the GrowthWheel provides tools to analyze the external environment as well as the company’s internal development and structure. The Business Concept and Customer Relation sections focus on the external market.  

An entrepreneur can leverage the Customer Relation tools to strengthen customer relations and increase revenue. Customer Relations revolves around the development areas of marketing, branding, communication and PR, sales and services, and networking.

Within the Customer Relations framework, you can (1) outline best practices for communicating with present and future customers, and (2) develop and manage a process for sales tasks. 

For more guidance on Customer Relations, follow the links below for more information:

The GrowthWheel toolbox includes articles for inspiration as well as decision making sheets and tools. For a one-on-one consultation with a GrowthWheel coach, please contact Mark Johnson.