Business Concept

The Best Customers – How to build a valuable customer portfolio

The Best Customers – How to build a valuable customer portfolio

Choosing the right customer segments is one of the most important decisions an entrepreneur will make. Simply relying on the customers who find you is not enough. It is best to proactively identify and seek out your best customers.

Good Salesmanship - How to Raise Prices

Good Salesmanship - How to Raise Prices

Typically, entrepreneurs are good at producing and delivering their products to customers. However, determining the right price level is often a challenge.When the price starts too low, it can take years of adjustment to find the right level. 

26 Sources of Income

26 Sources of Income

The difference between having a good idea or a good business idea is the business model. For a good business idea, the entrepreneur needs to identify how to make money with a revenue model.

Focus on the Product Portfolio

Focus on the Product Portfolio

With a business idea in mind, an entrepreneur begins to develop their product range or portfolio. A product portfolio generates higher turnover and revenue. Instead of narrowly focusing on a few key products or services, one should keep a broad focus and develop the total product range. 

The Meaning of Life in the Business

The Meaning of Life in the Business

What is the meaning of life in your business? Why did you start the business? What are you passionate about? No matter how busy you are as an entrepreneur, it is crucial to keep the purpose of your business in mind and not lose sight of your passion.